Accessory Navigator
More business & delighted customers.
Our marketing & e-commerce platform for OEMs, NSCs and dealerships to boost genuine accessory sales based on a 360-degree customer approach.
Features and modules
Product catalogues of 40+ brands available.
All relevant sales & marketing channels managed under the roof of one platform:
- On websites – accessory web shop for OEM and dealer websites
- At Point of Sale – digital exhibition of all products in the showroom
- In vehicle marketplaces – for configuration of used and stock cars
- Direct marketing – customer approach around the vehicle purchase
Little effort for the car dealership.
Your added value
Reference
Volvo Car Corporation
Volvo relies on the Accessory Navigator as its e-commerce platform for the digital marketing and sales promotion of accessories, wheels and lifestyle products in all European markets. Launched in Germany in 2018, 12 countries are now on board – and the trend is rising. As a result, the accessory penetration in Germany (accessory revenue per new vehicle sold) has increased steadily by around 70% over the last five years.
What our clients say
Thanks to IT-Tecture, we are taking our accessories business to a new level of quality. Clear information for customers, smooth handover to retailers – and a collaboration that runs just as smoothly as the result.
The collaboration with IT-Tecture is excellent and is also expanding into other areas. We greatly appreciate the straightforward, fast and flexible approach to system development. As IT-Tecture also works for other brands, we benefit greatly from the expertise and experience gained there.
